JupoiAudience activation infrastructure

Your audience.Your campaign.Every action tracked.

Jupoi is the D2C fan platform for labels, artists, and creators. Message your audience, send them into curated campaign experiences, and understand exactly what drives engagement.

Connects with your stack

The platform

Not a smart link tool.
An audience activation system.

Jupoi closes the loop between who your fans are, what you send them, and how they engage — all in one platform built for music professionals.

Audience

Own your fan data

Import and segment your audience across platforms. Build rich fan profiles that grow with every interaction — email, SMS, streaming activity, and more.

2.4M
fan profiles managed
EmailSMSSpotifyInstagramYouTubeTidal

Ready to activate your audience?

Book a demo
Who it's built for

Built for every layer
of the music ecosystem.

For Labels

Scale campaigns across your entire roster.

Manage audience data for every artist under your roof. Run coordinated release campaigns, track cross-artist engagement, and build a first-party data asset that grows with your catalog.

  • Roster-level audience management
  • Multi-artist campaign coordination
  • First-party data ownership
  • Cross-catalog analytics
12x
campaign output vs. manual
Features

Everything you need
to run audience campaigns.

Six core pillars that give labels, artists, and creators complete control over how they message, engage, and track their fans.

Audience Data

Centralise fan data from streaming, socials, email, and SMS. Build rich profiles with segmentation, tagging, and behavioral tracking built in.

EmailSMSStreamSocial

Campaign Messaging

Send email and SMS campaigns with sophisticated targeting. Smart segmentation, A/B testing, and delivery optimisation at every send.

Last campaign open rate0%

Custom Campaign Pages

Build curated fan experiences — not generic links. Every CTA, modal, and layout is fully configurable for the campaign moment.

Pre-saveRSVPStream nowUnlock

Tracked Actions

Pre-saves. Streams. Ticket purchases. Community joins. Every fan action is captured, attributed, and reported back to your dashboard.

0%conversion uplift on tracked campaigns

Analytics

Full-funnel attribution from message sent to action taken. Understand what content, timing, and targeting drives the most engagement.

JanDec

Reward & Unlock Loops

Build supporter mechanics where fan actions unlock content, merch, or access. Create repeatable engagement loops tied to real behavior.

Fan action
Trigger
Unlock reward
Loop back
Fan rewards

Give fans something
worth collecting.

Every listen, pre-save, and show becomes a moment fans can prove they were there. Reward real behavior with badges, unlocks, and exclusive access — automatically.

Legendary

Superfan

Trigger: Streamed 50+ times this month

Awarded to fans who hit an elite stream threshold — your most loyal listeners.

What it unlocks

Early ticket access
Signed merch discount
Artist DM access

How rewards fire automatically

01Fan action

Stream, pre-save, attend, purchase

02Trigger fires

Jupoi detects the threshold met

03Badge issued

Fan receives reward to their profile

04Unlock delivered

Content, access, or merch unlocked

How it works

Five steps.
One closed loop.

01

Organise your audience

Connect your existing fan data — email lists, streaming platforms, social channels. Jupoi unifies everything into rich, actionable audience profiles.

Import · Segment · Tag · Enrich
02

Launch a campaign

Build a campaign page in minutes. Choose your CTAs, configure your layout, set up modals and unlocks, and publish with one click.

Builder · Templates · Preview · Publish
03

Send your message

Drop an email or SMS to the exact segment you want to move. Personalise, schedule, and deliver with precision.

Email · SMS · Scheduling · Personalisation
04

Fans land in a curated experience

Every link takes fans to a campaign page you designed — not a generic aggregator. Every touchpoint is yours.

Custom pages · CTAs · Modals · Unlocks
05

Track every interaction

See the full funnel: who opened, who clicked, what they did on the page, and which actions drove the most value.

Attribution · Funnels · Export · Reports
Own the relationship
First-party data, no middlemen
Beyond smart links
Real campaign infrastructure
Measurable action
Every CTA fully attributed
Repeatable campaigns
Templates that scale
Use cases

Any campaign moment.
One platform.

Jupoi handles every campaign type a label, artist, or creator runs — from release day to fan rewards.

Music

Release campaigns

Build pre-save and day-one streaming campaigns with custom pages, countdowns, and fan action tracking across your full audience.

Pre-saveDSP linksCountdown
Live

Tour & ticket drops

Drive ticket sales with targeted SMS and email campaigns. Send fans directly to RSVP or purchase pages with live attendance tracking.

RSVPTicket linkReminders
Video

Video premieres

Coordinate premiere moments across your audience. Set up reminder campaigns, watchparty pages, and track real-time watch engagement.

YouTubeWatchpartyAlerts
Live

Twitch & livestream

Notify fans before you go live. Drive real-time viewership with precision-timed SMS and email drops tied to your go-live moment.

TwitchLive alertsGo-live
Creator

Creator drops

Launch product or content drops to your community with exclusive early access mechanics, fan unlocks, and tracked conversion.

ExclusiveUnlockEarly access
Brand

Brand activations

Run branded campaign experiences for partnerships. Deliver fan landing pages with partner CTAs, trackable engagement, and audience insights.

PartnershipCo-brandedAnalytics
Community

Community growth

Drive fans from passive followers into owned channels — Discord, Telegram, newsletter. Track join rates and attribute conversions.

DiscordNewsletterJoin rate
Access

Fan access unlocks

Reward your most engaged fans with exclusive access. Configure behavior-triggered unlocks for content, merch, or backstage experiences.

RewardsVIPUnlock
Jupoi
Early access open now

The platform
your fans deserve.

Jupoi is currently in early access. Join the waitlist to be first in — labels, artists, and creators welcome.

No spam. No commitment. Early access only.

Live on Jupoi